The Process

From Free Audit to Zero Lead Loss in 5 Simple Steps

Getting started with PM Consulting Inc.'s Zero Lead Loss System is a 5-step process. Step 1: Book a free 20-minute AI Lead Audit with Paul Meyers. Step 2: Receive a custom report identifying your revenue leaks and estimated gap. Step 3: Choose which of the five pillars to implement. Step 4: Paul builds your system in 2-4 weeks. Step 5: Launch with ongoing management, optimization, and monthly reporting. There are no long-term contracts. Most contractors see measurable results within 30 days. PM Consulting Inc. is located at 559 Galt Street, North Bay, ON and serves contractors across Canada and the United States.

The Complete Timeline at a Glance

From first call to live system in under 30 days. Here is what the process looks like.

1
AI Lead Audit
20 minutes (free)
2
Custom Report
Within 48 hours
3
Choose Pillars
Your decision
4
System Build
2-4 weeks
5
Launch + Manage
Ongoing monthly
Step by Step
How Every Engagement Works

No surprises. No complexity. A clear, predictable process from first conversation to live system.

01

Book a Free AI Lead Audit 20 minutes. No cost. No obligation.

Everything starts with a conversation. You book a free 20-minute call with Paul Meyers through the AI Lead Audit page or by calling (705) 491-2627 directly. No preparation is needed on your end.

During the call, Paul walks through your current lead flow across every channel: phone calls, website, social media, Google Business Profile, and your existing customer database. He is not running a script. He is analyzing your specific situation to identify where leads are leaking and how much revenue those leaks are costing you.

Paul has been a BNI member for over 7 years and has built his entire business on referrals and trust. The audit is genuinely free. There is no bait-and-switch. If you do not have a leak problem, he will tell you that too.

You walk away knowing exactly where you are losing leads and revenue.
02

Get Your Custom Report Delivered within 48 hours

Within 48 hours of the audit call, you receive a detailed report. This is not a generic PDF with your logo slapped on it. It is a custom analysis of your specific business that identifies which of the five common lead leaks are active in your operation.

The report includes an estimated revenue gap: a dollar figure showing how much money you are likely losing each year to missed calls, dormant databases, stale reviews, slow follow-up, and non-converting website traffic. It also includes a ranked recommendation of which pillars to implement first for the highest return on investment.

This report alone is worth the 20 minutes, even if you never become a client. Many contractors are shocked to discover they are leaking $100,000 or more per year in revenue they could be capturing with relatively simple systems. The ROI Calculator gives you a preview of what this analysis looks like.

A clear picture of your revenue gap and a roadmap to close it.
03

Choose Your Pillars Start with one, two, or all five

Based on the report, you decide which pillars of the Zero Lead Loss System to implement. The system has five pillars: Smart Website, Database Reactivation, Reviews AI, Voice AI, and Conversational AI.

Every pillar works independently, so you can start with whichever one addresses your biggest leak. A plumber missing 60% of phone calls might start with Voice AI. A roofer with 500 past customers and no re-engagement strategy might start with Database Reactivation. A general contractor with 11 Google reviews competing against companies with 150 might start with Reviews AI.

The pillars are designed to reinforce each other, so many contractors add additional pillars over time. But there is zero pressure to commit to everything at once. Check the pricing page for detailed costs on each option.

You invest only in the pillars that will produce the highest return.
04

Paul Builds Your System 2-4 weeks typical build time

This is where the real work happens, and none of it falls on you. Paul Meyers personally builds, configures, and tests your entire system. You are not buying software and figuring it out yourself. You are not watching tutorial videos. You are not managing a dashboard.

The build process starts with a 30-minute onboarding call where Paul collects your business information: services offered, service areas, scheduling preferences, branding, and access to your customer database and Google Business Profile. From there, he handles everything.

For the Smart Website, that means designing and building a conversion-optimized, mobile-first website tailored to your specific trade. For Database Reactivation, it means segmenting your past customers and building automated SMS and email campaigns. For Reviews AI, it means setting up automated review request workflows and response systems. For Voice AI, it means training an AI phone agent on your specific business, services, pricing, and booking process. For Conversational AI, it means configuring instant-reply chatbots across every text channel you use.

Some pillars, like Voice AI and Database Reactivation, can be live within the first week. The full system typically takes 2-4 weeks depending on scope.

Your system is built, tested, and ready to launch. You focus on running your business.
05

Launch and Ongoing Management Results within 30 days. Managed monthly.

Your system goes live and starts capturing leads immediately. Voice AI begins answering calls. Conversational AI starts replying to messages. Database Reactivation campaigns go out to your past customers. Reviews AI sends its first review requests. Your new Smart Website starts converting traffic.

Paul does not hand you the keys and disappear. He manages everything on an ongoing basis. That includes monitoring system performance across all pillars, optimizing campaigns based on real data, adjusting AI scripts and workflows as your business evolves, generating monthly performance reports, and proactively identifying new opportunities to recover revenue.

Monthly management is billed month-to-month starting at $497 CAD per month. There are no long-term contracts. If you ever want to pause or cancel, 30 days notice is all that is needed. Most contractors see measurable results within the first 30 days, and the system compounds over time as each pillar feeds into the others.

For contractors who want to dominate local search across every service area they cover, the premium Local SEO Engine add-on is available at $997+ per month. This adds a 500+ page programmatic SEO engine with entity-rich content, automated schema markup, FAQ multiplication, and global CDN delivery.

Every lead captured. Every follow-up automated. Revenue recovered, month after month.

What You Can Expect as a Client

Working with PM Consulting Inc. is designed to be simple. You run your business. Paul runs your marketing systems.

Zero Tech Work on Your End

Paul builds it, configures it, and manages it. You never touch a dashboard or watch a tutorial. Your job is running your crew and doing great work.

Monthly Performance Reports

Every month you receive a clear report showing calls answered, leads captured, reviews generated, messages handled, and revenue recovered. Real numbers, not vanity metrics.

Direct Access to Paul

No ticketing system. No outsourced support team. You have direct access to Paul Meyers by phone, email, or text. Questions get answered the same day.

When to Expect Results

Every contractor's timeline is different, but here is what most clients experience based on real engagements.

Week 1
Database Reactivation campaigns produce first booked jobs. Voice AI and Conversational AI start capturing missed leads immediately.
Month 1
Measurable increase in calls answered, leads captured, and response speed. Reviews begin accumulating. Smart Website goes live.
Month 3
Review count surpasses competitors. System ROI documented at 5-10x monthly investment. All pillars optimized and compounding.
Month 6
Full system maturity. 100+ reviews. Local SEO Engine (if active) producing organic search visibility. Referral pipeline growing from happy customers.

Before and After the Zero Lead Loss System

This is the transformation contractors experience when every leak is plugged and every lead is captured.

Before

  • 62% of calls going to voicemail
  • 500+ past customers never contacted
  • 15 Google reviews, half of them stale
  • Leads waiting hours for a reply
  • Website converting at 1-2%
  • $100K-$500K/year in lost revenue

After

  • Every call answered within 1 second, 24/7
  • Past customers re-engaged and booking jobs
  • 100+ fresh 5-star reviews within 6 months
  • Every message replied to in under 60 seconds
  • Website converting at 8-15%
  • Revenue recovered, growing month over month

Frequently Asked Questions About the Process

How long does it take to set up the Zero Lead Loss System?
Typical setup takes 2-4 weeks from the time you approve the proposal. Some pillars, like Database Reactivation and Voice AI, can be live within the first week. Others, like the Smart Website and Local SEO Engine, take longer due to design and content creation. Paul Meyers manages the entire build process so there is minimal work required on your end. The onboarding call takes about 30 minutes, and from there Paul handles everything.
What happens during the free AI Lead Audit?
The AI Lead Audit is a free 20-minute call with Paul Meyers where he reviews your current lead flow across all channels. He looks at how calls are being handled, whether past customers are being contacted, how many Google reviews you have and how recent they are, how fast you respond to leads, and whether your website is converting traffic into booked jobs. You receive a custom report within 48 hours showing the estimated revenue gap and a recommendation for which pillars to implement first. There is no obligation and no sales pressure. Book yours at pmconsulting.ca/ai-lead-audit.
How quickly will I see results after launch?
Most contractors see measurable results within 30 days of launch. Database Reactivation campaigns typically generate booked jobs within the first week. Voice AI and Conversational AI start capturing missed leads immediately upon activation. Reviews AI begins building momentum within 2-3 weeks. The Local SEO Engine produces organic search results within 60-90 days as Google indexes the new pages. The system compounds over time. Results at month 6 are significantly stronger than results at month 1, because each pillar reinforces the others.
Do I need to provide anything for the setup?
Paul will need access to your customer database (for reactivation campaigns), your Google Business Profile (for reviews integration), and basic business information like services offered, service areas, and scheduling preferences. For the Smart Website, he will need your branding preferences and any existing photos or project images. Most contractors provide all of this in a single 30-minute onboarding call. Paul handles everything from there. You do not need technical skills, software experience, or marketing knowledge.
What if I only want to start with one pillar?
That is perfectly fine, and it is actually how many contractors start. Every pillar works independently. The AI Lead Audit will tell you exactly which pillar will have the biggest impact on your specific business. Starting with one pillar lets you see real results before expanding. Many clients add a second or third pillar within the first 90 days after they see the ROI from their first pillar. Check the pricing page for details on costs for each configuration.

Step 1 Starts Right Here

Book your free 20-minute AI Lead Audit. Paul Meyers will walk through your current lead flow, identify exactly where the leaks are, and show you the revenue gap. No preparation needed. No obligation. No pressure. Just a clear, honest assessment of what is costing you money and how to fix it.

Book Your Free AI Lead Audit
Or call (705) 491-2627. The audit takes 20 minutes. The leaks cost you 24 hours a day.